Quiksilver, Sprandi International take steps for joint venture
27 Jun '06
3 min read
“We are confident that, with a strong track record and a clear understanding of the local market, that Sprandi International has proven itself to be the right partner. As we go forward, we believe that a strong business in Russia will serve as a model and, potentially, as an operating platform to grow our business in a variety of other attractive markets throughout Eastern Europe," he said.
Dinesh Sahani, Founder and CEO of Sprandi International Ltd Moscow, stated, "We will leverage our company's wide experience in successfully planning and building a sport-footwear and apparel brand in Russia to create a strong presence for the Quiksilver and Roxy brands.”
“Our capability for execution in design, manufacturing, and marketing, as well as our specific expertise in the Russian market should ensure our place as a market leader and our financial success in the future. The Russian consumer market is very strong, and we believe that both Quiksilver and Roxy have enormous potential for our young consumers," Sahani added.
Sprandi is a leading sports footwear & apparel brand in Russia operating since 1995. It designs, produces, distributes and retails Sport and Outdoor footwear & clothing under the Sprandi and Earth Gear brands respectively.
Quiksilver Inc is the world's leading outdoor sports lifestyle company, which designs, produces and distributes a diversified mix of branded apparel, wintersports and golf equipment, footwear, accessories and related products.
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