Raymond unveils 'one of a kind' flagship store in Mumbai
27 Jul '06
3 min read
The building in which the store is located, has been designed with glass and steel landscape surroundings and is a perfect foil to the path breaking interiors.
Speaking on the occasion, Mr. Pradeep Bhandari, Group President and Wholetime Director, Raymond Ltd. said, "The Raymond flagship store aims to offer a unique and international shopping experience to our customers. The store with its unique design combined with offerings from all our brands will delight shoppers."
The Raymond flagship store will offer customers the complete range of Raymond suiting and shirting fabric, custom tailoring and men's apparel and accessories from Manzoni, Park Avenue, ColorPlus and Parx.
The design concept of the store is surrounded by the apparel brands as well as the custom tailoring services (first floor). The various interpretations of the topics lend each brand simultaneously, with their unique individual statements. The dynamics of the brand is present in the catwalk made of dark marble and the black ceiling, thereby effectively pulling the customer into the depths of the space.
This effect is accentuated by a black mirror situated at the end of the room. Based on the structure of the room, natural niches are formed in which the brands are presented. Back panels and central furniture are so flexible, that quick and uncomplicated changes offer endless new stimulation for the customer.
marketing@alchempro.com
