Some of feature in the garments are so innovative that it takes lesser time to produce a shirt than the standard one. 'It's a horde of fashion where imitation and influence are largely driving the markets, rather than new innovative methods and products, they majority of brands even don't do product testing, which is why the clothes cause so much inconvenience to some people,' he said.
'It is the responsibility of the designer to cater to such needs of the users according to their unique styles of wearing clothes and personal interaction to the products. Indian clothing is different, quite intermediate. But the new designs doesn't cater to such needs,' he added.
National Institute of Design