Lyric Jeans to utilize 'Heart' songs in collection
07 Aug '06
2 min read
Lyric Jeans is the innovator and manufacturer of premium denim wear characterized by a cutting-edge design strategy driven by music and song lyrics.
Through the unique fusion of fashion and music, Lyric Jeans utilizes titles from all genres of music as inspiration for the brand, thereby appealing to a cross-section of various tastes and interests and enabling it to market its products on a worldwide platform.
The company's strength is in its relationships with the music industry and its ability to access the Hollywood community, tastemakers and trend-setters.
With 47 offices in 41 countries worldwide, Universal Music Publishing Group (UMPG) is part of the Universal Music Group and one of the industry's largest global music publishing operations.
Owning or administering more than 1 million copyrights, UMPG's writers and catalogs include many artists.
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