Home breadcru News breadcru Company breadcru PFSweb implements e-commerce platform for Roots

PFSweb implements e-commerce platform for Roots

13 Sep '06
3 min read

"We have been entrusted with expanding the Roots brand in their home market of Canada," said Mark Layton, CEO of PFSweb. "We've been a part of their U.S. online presence for many years and are excited to bring our experience to the Canadian market to offer a best of breed, multi-channel experience for Canadian Roots customers."

Established in Toronto in 1973 by Co-Founders Michael Budman and Don Green, Roots is Canada's leading athletic lifestyle brand, offering a wide range of clothing, leather goods and accessories for men and women of all ages.

Roots is proudly associated with the Olympic Games and has become renowned for outfitting the teams of Canada, the United States, Great Britain and Barbados.

The privately-held company operates nearly 150 branded stores, including more than 125 in Canada, 5 in the United States and 18 in Taiwan. Roots products are also sold by independent retailers and department stores around the world.

PFSweb develops and deploys integrated business infrastructure solutions and fulfillment services for Fortune 1000, Global 2000 and brand name companies, including third party logistics, call center support and e-commerce services.

The company serves a multitude of industries and company types, including such clients as Adaptec, CHiA'SSO, FLAVIA Beverage Systems, Hewlett-Packard, International Business Machines, Nokia, Pfizer Inc, Raytheon Aircraft Company, Rene Furterer USA, Roots Canada Ltd, The Smithsonian Institution and Xerox.

Roots Canada Ltd

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