Cold Feet, Warm Shoes community outreach program by Hat World & Genesco
29 Nov '06
3 min read
Volunteers from Indianapolis-based Hat World and Nashville based Genesco Inc fit 300 Indianapolis school-aged children with new shoes and warm hats for the holidays.
In addition, volunteers were joined by Indianapolis Colts players, led by Gary Brackett and Cato June, who visited with the children and spread holiday cheer.
The event, Cold Feet, Warm Shoes is Genesco's annual community outreach program, was held at Indianapolis' Francis Scott Key Elementary School. It is the second year in a row that the national event has been held in Indianapolis.
Genesco Chairman and Chief Executive Officer Hal N. Pennington, Genesco President Bob Dennis, Hat World President Ken Kocher and Hat World Co Founder and Chief Operating Officer Glenn Campbell, along with more than 70 company volunteers, set up and staffed a mock shoe and hat store created in the elementary school's gymnasium.
Company volunteers individually measured and fit each child at the school, offering them their choice of new shoes and the same individual service provided at any of Genesco's 1,900 stores across the U.S. In addition, the Company gave warm knit hats donated by Hat World to each child at the fitting.
Cold Feet, Warm Shoes was started by Genesco in Nashville 17 years ago to provide needy individuals with a new pair of shoes for the winter, to empower them with a choice of shoe style and to ensure a proper fit while giving them the same service a paying customer would receive at any of Genesco's 1,900 retail stores.
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