“The past three days were an important signal to the market. The reviving economy finally seems to be injecting new life into the fashion sector,” explained Frank Hartmann, Managing Director at the Igedo Company.
“The mood at the stands was noticeably more positive and confident than one could have expected given the warm winter now almost over and the increase in VAT.”
The trade fair location of Düsseldorf, he said, was now on an upward trend for the third consecutive season. “We are on the right track, This development, Hartmann continued, would also be further underlined in future with new concepts and attractive ranges.
A comprehensive and perfectly dovetailed supporting programme consisting of fashion shows, trend and order information, panel discussions and evening events – such as the exhibition opening of British hat designer Philip Treacy, the award ceremony of the fashion media prize ModeMedienpreises by the GermanFashion Association as well as the 'Lingerie Stars' gala – provided a complement to the concentrated information and ordering power of the Igedo Fashion Fairs over the three days of the events. Düsseldorf was the 'place to be' for numerous national and international celebrities. things are looking up again.”
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