The Company plans to roll out 7 Company-owned The Crocodile Stores across India before April 2007 in places such as Hyderabad, Delhi, Mumbai and Calcutta. The total number is expected to increase to 12 stores in the next 12 months.
Mr. Sanjay Chandrashekhar, Vice President, Crocodile added, “This new exclusive retail store and other upcoming new stores will enable us to showcase the complete spectrum of Crocodile products to our loyal customers. In addition to our traditional strength of T-shirts, we have launched a wide range of shirts with high end fabrics with contemporary styling. We are shortly launching a collection of Breathable trousers with a special wash that will enhance the comfort to our consumers.”
All The Crocodile Stores would be located in prime localities. The stores will have new international designs and formats with good backend systems and ably supported by professionals. These formats will also be made available to the franchisees in the metropolitan and Tier-2 cities wherein the Company has a lot of enquiries.
S. P. Apparels Ltd, India
marketing@alchempro.com
