MAGIC puts fashion industry in motion for fall/winter 2007
01 Mar '07
3 min read
Celebrities also heated up the marketplace, unveiling the latest looks from their new and existing brands. Show veterans Russell Simmons (Phat Farm), Jay-Z (Rocawear), Travis Barker (Famous Stars and Straps), Gene Simmons (Dussault Custom Ink) and Beyonce (House of Dereon) joined new attendees 50 Cent (G-Unit) and Brooke Burke (Street Saint Apparel) on the floor.
MAGIC also added sizzle to the red-hot Las Vegas nightlife scene. The Bellagio Hotel's Tower Ballroom was transformed into a Fat Tuesday celebration benefit for the New Orleans Area Habitat for Humanity, co-sponsored by Joseph Abboud, and featured a performance by the Neville Brothers.
On the second night of the show, MAGIC co-hosted the launch of streetwear line Christopher Brian. Models worked the runway at The Hard Rock Hotel's Body English, and Omarion and Timbaland performed late into the night.
marketing@alchempro.com
