The ispo winter 07, which was held from February 4th to the 7th, 2007, can look back onto a new visitor record. In 17 halls on 180,000 square meters, a show which took up the entire expanse of the New Munich Trade Fair for the first time, a total of about 64,000 industry professionals came to the event during all four days (2006: 61,087), representing about 5% more than last year.
The interest of retailers in new trends, new directions and focused preparation for the upcoming winter season did not let up. A total of 1,970 exhibitors (2006: 1,633) presented their product innovations and fashion collections for the coming winter season 2007/08 in Munich.
The ratio of international participation was as high as before, with 65% of visitors from foreign countries, and 85% of exhibitors. Increased visitor numbers and purchasing interest was noted in particular in the textile and footwear segments, which validated the Sportstyle orientation of the ispo.
In 2006 about 40% of visitors indicated there interest in information on textile products - from technical apparel to sports-oriented leisure fashions, this winter the number rose to more than 50%. About 22% of visitors indicated their primary interest in skiing, 10% boarding, 9% outdoor hardware, 9% fitness and running.
Manfred Wutzlhofer, Chairman of Messe München GmbH came to the following conclusion: "The ispo winter 07 will be remembered as a record show in the history of the ispo.”
marketing@alchempro.com
