Wills Lifestyle Fashion quiz conducted by Siddhartha Basu
22 Mar '07
2 min read
If you want to test your fashion quotient join the Wills Lifestyle Fashion quiz, conducted by Siddhartha Basu.
Fashion Design Council of India (FDCI) in collaboration with ITC's Wills Lifestyle organized a quiz for the students of fashion design in India, at the opening day of the Wills Lifestyle India Fashion Week, at the Samrat.
The participants are enrolled in the very best institutes of India- National Institute of Design, Ahmedabad, National Institute of Fashion Technology - Delhi, Hyderabad and Mumbai, Pearl Academy of Fashion, Delhi and Wigan and Leigh College, Delhi.
The winner of the quiz would be awarded during the WILLS LIFESTYLE FASHION WEEK Awards Ceremony on March 26, 2007.
Rathi Vinay Jha, Director General, FDCI, said, “The Fashion industry brings with it a long history of craftsmanship, design and business. The quiz will play an important role towards creating awareness on the business of fashion by involving the young design students of India.”.”
Atul Chand, Vice President Marketing, ITC's Lifestyle Retailing said, “We are committed to a wider engagement with the fashion fraternity thru various initiatives and to create platforms for recognizing and encouraging newer talent.
The Wills Lifestyle Fashion Quiz is a great and exciting way of involving and promoting young design talent from across the country.”
Preeta Singh, CEO PDM India said, “ Organising a quiz is one of the best tools to ignite the young minds of India. The Wills Lifestyle Fashion Quiz will build on the knowledge of the younger generations and also break stereotypes of fashion which equates fashion as frivolous”
marketing@alchempro.com
