New customers become members once they are approved for a Nordstrom card and can apply for any Nordstrom credit card at any Nordstrom store, including the Nordstrom Rack, and online.
In the current Rewards program, customers earn points on purchases made with a Nordstrom card and receive Nordstrom Notes certificates to use towards the purchase of merchandise or services at any Nordstrom store or Nordstrom Rack.
Launched April 23, Nordstrom Fashion Rewards will still include the points program customers have come to appreciate, but will also feature new rewards such as complimentary in-store services and access to red carpet events. The program will offer three new levels of cumulative benefits to Rewards customers who qualify.
Some of the added benefits, available at different levels, include complimentary standard shipping and alterations, invitations to private shopping events, Nordstrom On Call-a 24-hour fashion emergency hotline, access to purchase exclusive apparel and accessories, tickets to Nordstrom fashion shows and the opportunity to pre-select merchandise for Nordstrom's biggest sale of the year: the Anniversary Sale.
At its highest levels, the program offers customers the ability to design private shopping parties and to purchase Nordstrom shopping packages such as trips to store openings, holiday shopping in cities like Chicago and San Francisco, and Nordstrom spa-and-shop getaways.
Customers will also have the opportunity to purchase packages for red carpet events, which will include travel and accommodation arrangements, as well as a personal wardrobe stylist to help prepare for the occasion.