Home breadcru News breadcru Company breadcru Pantaloon Retail creates 'Ta Ra Rum Pum' themed merchandise

Pantaloon Retail creates 'Ta Ra Rum Pum' themed merchandise

30 Apr '07
3 min read

Said Sanjeev Kohli, CEO, Yash Raj Films, “Ta Ra Rum Pum is a film, which celebrates the triumph of the human spirit, against all odds. Tara Rum Pam has all the makings of a blockbuster - great direction by Siddharth Anand, freshness of Vishal-Shekhar's tunes and lyrics by songsmith extraordinaire, Javed Akhtar.” He added, “Yash Raj Films looks at innovative new ways to engage with film buffs and bring more of the cinema into their everyday lives. 'Ta Ra Rum Pum' merchandise will enable fans to connect with the characters of the film and live life like their on screen idols.”

Directed by the popular director, Siddharth Anand, 'Ta Ra Rum Pum' is a story of a race car driver Rajveer Singh (played by Saif Ali Khan), a music student Radhika (played by Rani Mukerji) his family (played by child artists Ali Haji and Angelina Idnani) and how they overcome the obstacles that life puts in their way, together.

It is the story of triumph of the human spirit, against all odds. Ta Ra Rum Pum releases in theatres across the country on April 27, 2007.

Pantaloon Retail (India) Limited

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