Nuance-Watson to spread aroma at airport for 3 more yrs
25 Jul '07
2 min read
Nuance-Watson (Singapore) has been awarded the concession to operate the Perfume & Cosmetics stores at Singapore Changi Airport for another 3-year period commencing as of January 9, 2008. The contract comprises 4'424 sqm of shop floor spread across four terminals.
Nuance-Watson started operating at Singapore Changi Airport in September 2001 and boasts an impressive track record: The company has achieved healthy sales growth while at the same time being acknowledged as an industry leader for innovation.
The new concession will include all existing terminals – Terminal 1, 2, and the Budget Terminal – as well as the soon-to-be-opened Terminal 3. The total shop floor under the new concession will comprise 4'424 sqm and 22 shops, an increase of 1'459 sqm and four shops versus the current concession.
The shops will be branded “Perfumes & Cosmetics” and will feature Nuance-Watson's existing successful shop design with refurbishments driven by passenger segmentation and the evolution of categories and merchandise. They will also include two new shop-in-shop concepts designed to offer even more unique and personalised service. These include Beauty Cabins that offer pampering facial and body treatment services to passengers.
Ken Tse, Executive General Manager Nuance-Watson (Singapore) expressed his delight at being awarded the new concession. He stated: “Having been chosen as the Perfumes & Cosmetics retailer at Singapore Changi Airport for a second concession period confirms that our efforts in providing a truly outstanding shopping experience and at the same time delivering a sound financial performance have paid off."
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