HUGO BOSS and The Nuance Group are delighted to announce a further expansion to their portfolio with the opening of a new BOSS Store in London Stansted Airport.
The site, which opened on July 21, covers 59 sqm and includes both the BOSS Black Menswear and BOSS Orange Menswear collections. The concession is valid for five years.
Product categories include outerwear, formal and casual shirts, footwear, luggage and leather accessories, ties, T shirts and bodywear. This new store offers a better product selection to the passenger at Stansted and at the same time further strengthens the partnership between HUGO BOSS and The Nuance Group.
Jean-Paul Bonnel, CEO Europe for The Nuance Group, commented: “Boss men is an aspirational brand that is ideally suited to interest the target customer group at London Stansted."
"We are pleased to introduce BOSS to the airport's shopping offer and we are convinced that the introduction of the brand to the airport will provide customers with a wider and more interesting choice.”
Hazel Curry, BAA's Head of Category for Fashion and Fashion Accessories said: “We are delighted with the new addition of a Hugo Boss store at Stansted. Hugo Boss has a fantastic reputation and will sit alongside other premier brands to give passengers travelling from Stansted an inspirational, unique and exciting shopping experience.”