Key multi-brand retail stores like Reliance Industries Limited (Retail), Lifestyle, Metro Shoes, Regal Group, Shoetree will be dedicating shelf space to this brand. In New Delhi and NCR alone the brand will be available at 40 stores.
Hi-Tec is launching their complete range of outdoor and court shoes in India. This will include its phenomenally successful and popular, exclusive Hi-Tec V-LITE collection along with the functional yet affordable Base Elements range.
Hi-Tec V-LITE is the realization of Hi-Tec's simple but successful philosophy of developing attractive, comfortable, lightweight high-quality shoes at a fair "true value" price. The Hi-Tec V-LITE collection includes light hiking footwear together with categories including multi-activity, trail running, and sandals.
Hi-Tec comes in a wide range of styles and features. Their high technology build processes and innovative materials ensure the ultimate in comfort, whether the needs are performance-oriented, or more leisurewear centric.
Mr. Hemant Sachdev, Managing Director, Chogori India, added “We are very pleased to be associated with Hi-Tec Sports as the demand for branded products of truly international quality is rapidly increasing in the Indian Sub-Continent."
"Hi-Tec is positioned to provide Indian consumers with what they need the most: innovative products with style, quality and true value. Initially available across 280 retail outlets in 15 states in India, we will expand our points of sale to more cities by the end of 2008. We will also continue to introduce other popular Hi-Tec styles and extend the range for the Indian consumers.”
marketing@alchempro.com
