“These buyers are looking for services, special events and the perfect combination of global values and specificity of location, but above all they want a fashion content that is always stimulating."
"Over recent years Pitti Immagine has worked on consolidation of its core business, and at the same time has investigated the best opportunities for development that would gradually have appeared: it has put in place great innovation and diversification of its initiatives, paying special attention to the women's fashion market."
"The times and geography of fashion change continuously and at great speed, and with them references and traditional ways of thinking and doing fairs also change”.
“Companies are rethinking all the timescales of the fashion cycle”, says Paolo Zegna, president of SMI-ATI, the Federation of the Italian Textile, Clothing and Fashion Industries, “and as a result we must update presentation and promotion tools, we cannot afford to stand still.”
marketing@alchempro.com
