Fashion offer at Geneva Airport: 'Roxy / Quiksilver'
15 Nov '07
2 min read
The Nuance Group is adding a new fashion concept to its landside shopping offer at Geneva Airport. Dedicated to casual lifestyle brands Quiksilver and Roxy, the new store mainly targets British ski tourists who use Geneva as their gateway to the Alps.
The Roxy (women's) and Quiksilver (men's) brands represent a casual lifestyle and feature clothing, accessories and related products for young-minded people. The products are sold throughout the world, primarily in surf shops, skate shops and other specialty stores that provide authentic retail experience for customers.
The 75 square metre Geneva store, located in the airport railway station's shopping area, will stock outdoor and indoor clothing, sports accessories, small and large leather goods, watches, sunglasses and other accessories.
Stephan Salvisberg, Managing Director, The Nuance Group Switzerland, commented: “We are pleased about this opportunity to add a new and exciting concept to the offer at Geneva Airport's landside shopping area. This new casual concept will perfectly complement the existing offer and upgrade fashion retailing at the shopping area.”
Pierre Germain, Commercial and Finance Director, Geneva International Airport, added: "Nuance is clearly becoming a global retail partner for us, both airside and landside. We are confident this new store will prove as successful as the other units already operated by Nuance."
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