Reebok Montreal concept store to feature high-end lifestyle
12 Dec '07
2 min read
"We are proud to be opening a Reebok concept store here in Montreal-a legendary hub of fashion, hockey and football, as well as university and amateur sports," declared Len Rhodes, General Manager of Reebok Canada.
"The concept store will allow us to gain consumer insights and test new product concepts that we can roll out to our other retail clients across Canada." The site was also selected because the headquarters of Reebok Canada are located in the borough of Saint-Laurent in Montreal."
The Reebok Montreal concept store is a unique showcase, a single destination where customers can discover or rediscover one of the world's most respected athletic brands, along with all the apparel, footwear, and accessories that have made it famous, including classics bring-backs and fashion designs for active people looking for the latest trends, technological innovations, and high-performance products.