Timex Group India Ltd. (TGIL) inaugurated their 1st Time Factory store in Kozhikode, in the state of Kerala, and thus increasing the total count of Time Factory stores across the country to 54.
The new Time Factory, located at The Focus Mall, Kasaba Village, Kozhikode was inaugurated by Mr. Salil Sadanandan, President -Timex and Fashion Brands, Timex Group India Ltd.
The Time Factory is an avant-garde multi-brand watch store that is positioned as the coolest one-stop destination watch store for mid priced to premium international watch brands.
The new Time Factory store at The Focus Mall has a carpet area of 310 sq ft and will house international brands like Timex, Nautica and Opex Paris to address varying consumer preference and segments.
Speaking on the launch Mr. Salil Sadanandan, President - Timex and Fashion Brands, Timex Group India Ltd, remarked “We are delighted to launch our first Time Factory store in Kozhikode as we believe that retail is the best medium to immerse the consumers in our brands.
The Time Factory with its distinctive ambience and contemporary design will be a major draw for young fashion conscious consumers.
The inauguration of this Time Factory store is in sync with TGIL's aggressive retail expansion plans across the country. We plan to have an additional 55-60 such stores operational by end 2008.”
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