The Mayor of London Boris Johnson officially opened London Fashion Week at Somerset House in the Strand,Friday 18 September.
London Fashion Week is celebrating 25 years and is organised by the British Fashion Council, which receives funding from the Mayor's London Development Agency for its International Guest Programme, Fashion Forward, the London Showcasing Fund and London Showrooms in Paris.
The Mayor, who recently appeared on the cover of special editions of Elle magazine, says: 'I'm as surprised to be the face of London Fashion Week as I am to be on the current cover of Elle. But I'm proud to stand here and project to the world the bullish message that London is the current capital of fashion. Our designers, brands, and models have conquered the world, icons of this most creative of sectors were conceived here, and this week will prove to the world we are as imaginative, energetic and pioneering as ever.'
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