Shoppers footprint jump 77% at PriceGrabber on black Friday
28 Nov '05
3 min read
Leading online comparison shopping service, PriceGrabber unveiled Black Friday shopping data from its site that demonstrates a strong surge in online shopping as consumers flocked to the comparison shopping service for their holiday shopping.
This year, PriceGrabber saw a 77 percent increase in the number of shoppers over last year's Black Friday, the day after Thanksgiving that is considered the kick-off of the retail holiday shopping season.
According to Jupiter Research, forecasts predict that 2005 online holiday sales will reach $26 billion in the US, an 18 percent increase over last year.
On Nov 25, PriceGrabber generated customer referrals to merchants led to more than $192 million in sales with an average order referral of $420.
Shopping Trends Indicate Spike In These Categories:
Apparel: Increased by 394 percent compared to 2004
Home & Garden: Increased by 296 percent compared to 2004
Jewelry: Increased by 211 percent compared to 2004
Sporting Goods: Increased by 180 percent compared to 2004
Electronics: Increased by 44 percent compared to 2004
marketing@alchempro.com
