In full bloom Lindex fashion report styled by Rachel Zoe
22 Apr '11
2 min read
Lindex encounters an explosion of different types of florals in this spring's and summer's fashion. In the rich patterns, we see all kinds of flowers - big and small alike - newly sprung, in full bloom or sometimes almost overly blooming.
Lindex is working together with star stylist Rachel Zoe, who styled the campaign collection containing plenty of flowers, primarily on dresses, tunics and tops.
Rachel Zoe was recently named the most influential stylist in Hollywood by The Hollywood Reporter. To see how Rachel Zoe has worked with the collection and the garments she has chosen as her favourites.
The campaign collection which Rachel Zoe has styled is available at all Lindex stores.
Since starting up in Alingsås, Sweden, in 1954, Lindex has become one of the leading fashion chains in Northern Europe. In recent years, Lindex has experienced rapid international expansion and sales development and now has over 400 stores in Scandinavia, the Baltic States, Russia, Central Europe, Bosnia Herzegovina and the Middle East.
“Style is what one creates….glamour is a state of mind.”
Rachel Zoe is one of the most influential forces in fashion today. Raised in Short Hills, New Jersey, she was exposed at a very young age to the worlds of contemporary art and fashion by her parents. With her mother's influence and access to countless designer treasures, she developed a very strong passion for vintage and all things glamour.
marketing@alchempro.com
