DCC fashion 'precinct' to host 12 international brands
27 Jul '06
1 min read
Deira City Center(DCC), plans to open a high fashion 'precinct' having twelve stores in the first week of September, within the Majid Al Futtaim group's centre.
The precinct includes international fashion houses like Cool Cat, AIZone, Bershka, Stradivarius, Phat Farm, Pepe Jeans, Club Monaco, Pull and Bear, Women' Secret and Lucky Jeans.
According to Davis Robinson, Vice President, Development/Asset Management, fashion is a part of DCC's growth strategy, which includes quality products for customers at lower prices.
DCC is currently being renovated with an estimated cost of AED250 million.
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