Brought to The Pearl-Qatar by United Development Company's (UDC) wholly owned subsidiary United Fashion Company (UFC), Salvatore Ferragamo, one of the world's most celebrated and finest luxury brands, has officially opened its doors to the public. The new boutique brings the famed Italian design house's widely sought after luxury bags, shoes and silk products to Qatar.
Kirk Martin, Executive Vice President Retail Leasing and Fashion at United Development Company (UDC) commented: "Salvatore Ferragamo fits perfectly within Doha's most luxurious destination. We are certain The Pearl-Qatar residents and visitors will be delighted to see Ferragamo join the growing list of world-class fashion boutiques on the Island."
The Pearl-Qatar shoppers can expect to find the 2010/11 fall-winter seasons' bags, shoes and silk goods, all reflecting the sophisticated elegance and immaculate design which are synonymous with Ferragamo creations.
Founded in Florence in 1928, the Ferragamo history dates even further back, to the turn of the century after its founder Salvatore Ferragamo left his small native village in Southern Italy to move to the United States where he established a name for himself making shoes for rising American movie stars. With their incomparable comfort, exquisite design and fine craftsmanship of his work, Ferragamo's shoes were widely popular among early 1900's Hollywood glitterati.
In 1928, with his reputation in America firmly established, Ferragamo returned to his native country where he set up a state-of-the art-factory, which continued to provide the American market with his creations.
Over the decades the likes of Greta Garbo, Audrey Hepburn and Marilyn Monroe would wear Ferragamo on the red carpets of the world. After the Second World War film stars and royalty regularly attended the Ferragamo showroom at Palazzo Spini Feroni in Florence, the company's headquarters since 1938.
Salvatore Ferragamo passed away in 1960. His wife, sons and daughters have continued his dream to dress a woman from head to toe since then.
The opening of Salvatore Ferragamo at The Pearl-Qatar further establishes the Island's reputation for quality and as destination for luxury fashion, hospitality and lifestyle amenities.
Ferragamo has patented styles that have changed the course of shoe design, leading the industry in stylizing and manufacturing techniques. The high-end luxury brand joins a growing list of elite labels to make their mark in Doha's most exclusive shopping precinct.
"We are excited and proud to come to The Pearl-Qatar, a destination that is so unique and that smoothly combines fine traditions in a sophisticated, futuristic space." said Massimo Ferragamo, Chairman of Ferragamo USA, Inc., who will be attending the ceremony celebrating the opening at The Pearl-Qatar this month.
Ferragamo USA, Inc. is the wholly owned subsidiary of Salvatore Ferragamo Italia.
United Fashion Company (UFC)
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