Home breadcru News breadcru Store Openings breadcru Wray opens 1st brick-and-mortar store in New York City

Wray opens 1st brick-and-mortar store in New York City

11 Jan '23
2 min read
Pic: Wray
Pic: Wray

Wray, a Latinx-owned sustainable luxury fashion brand, has announced the opening of its first brick-and-mortar store in New York City as it continues to raise its first round of investment. The store, located at 38 Orchard Street in New York City, saw significant in-store revenue within the first two months of opening, exceeding expectations by 75 per cent.

The on-trend and ethically sourced clothing brand, which offers one of the most size-inclusive lines in North America, is focused on continuing their revenue growth for 2023 after scaling rapidly from $200K a year to $3 million in less than three years, the brand said in a press release.

In the US, approximately 67 per cent of women wear a size 16 or larger and plus-size apparel continues to be one of the fastest-growing segments in the entire fashion industry, with an estimated market value of nearly $265 billion by 2027. Wray has positioned itself as the leader and premier destination for size-inclusive and ethically-minded buyers.

“As the child of Mexican immigrants, I’ve always felt a little bit different compared to my peers,” said founder Wray Serna. “That feeling of wanting to make something that made everyone feel special, yet safe is why I built Wray. Our mission is to make fashion accessible for everyone of all sizes.”

ALCHEMPro News Desk (NB)

Get Free Weekly Market Insights Newsletter

Receive daily prices and market insights straight to your inbox. Subscribe to AlchemPro Weekly!