Everlast Worldwide inks pact with ES Originals for US footwear
19 Jun '06
3 min read
Drawing on our expertise in creative design, sourcing and marketing, we plan to introduce Everlast footwear to today's trendsetters, which will give the brand broader appeal, especially among a younger generation. In tandem with Everlast's apparel licensees, we will be able to offer the consumer a fully coordinated product line."
Everlast Worldwide Inc manufactures, markets and licenses sporting goods, apparel, footwear and other active lifestyle products under the Everlast brand name.
E.S. Originals founded in 1954 is one of the major footwear marketers in the US today, with retail sales of over $1 billion per year. The multi-faceted company is a full service organization with over 1,000 professionals in its US and overseas offices. E.S. Originals currently develops and markets all categories of men's, women's, boys' and girls' footwear.
marketing@alchempro.com
