lucy weaves soy & bamboo-based fabrics into active lifestyle
09 Apr '07
4 min read
The soy jersey hoodie has a light-as-a-feather feel and is ideal for wearing to and from the gym or with jeans on the weekend. Available for only $50 in blood orange and incense, the soy jersey hoodie is a great layering piece to wear over your tanks after a morning run or under a jacket when heading to lunch with friends.
lucy is known for unique, witty graphic design tees. The company has created a special Peace Tee in honor of Earth Day on April 22. Made of organic cotton, the eco-friendly tee has a blue and green circular design on the front representing earth with “peace” written on the front and “healthy world, healthy life” on the back. The company hopes the shirt is a vehicle to help woman make a statement about their commitment to the environment.
lucy has joined forces with clothing manufacturer Bija to design several bamboo fabric pieces, including a tank, hoodie and tee. Bamboo fibers tend to be one to two degrees cooler than other fabrics, making them ideal for warm weather. In addition, lucy will introduce several pieces made from bamboo charcoal, including the balance legging and Tonga skirt, in early spring. “My hope is that women will come in and try on these new outfits,” said Edwards. “I think they are going to love how they look and feel.”
lucy has backed these innovative clothing designs with environmental sensitivity on the corporate level. The company has made a pledge to use 25 percent recycled and 50 percent post consumer paper for their monthly customer mailings. By using this type of paper, lucy is saving trees, preventing over 40 pounds of water-borne waste from being created, saving 6,021 gallons wastewater flow, preventing 600 pounds of solid waste from being generated, and preventing 1,312 pounds of net greenhouse gases and 10,040,625 BTUs energy from being released into the atmosphere.
marketing@alchempro.com
