Paul Fredrick signed Letter of Reservation to join Epicenter
08 Sep '05
3 min read
"Epicenter is the answer to the catalog industry's long-frustrated desire to get into first-class retailing without onerous build-out costs and major organizational expansion," said Pamperin, ACP's Chairman. "Will and I believe that Epicenter is a good thing for our industry, and the positive reaction that the program received at the Annual Catalog Conference in May confirmed our expectations."
The Epicenter Collection was formally announced in May and is expected to open its first location in 2006 at the Polaris Fashion Place in Columbus, Ohio. The Collection will bring new and exciting use for mall anchor locations; expose retailers of all stripes to new growth opportunities; and bring consumers a distinctive shopping experience that combines in-store and online shopping.
Founded in 1986, Paul Fredrick MenStyle designs and sells an updated classic collection of men's fashion business apparel to hundreds of thousands of men, across the United States and around the world. Their merchandising team travels the globe in search of the very finest fabrics, and then works with carefully selected partners that manufacture their dress shirts, tailored clothing, neckwear and accessories to Paul Fredrick's exacting specifications.
The Epicenter Collection brings together, in high-profile anchor locations, a collection of leading catalogers, e-tailers, retailers and well-known brands into a single, architecturally stunning retailing space where each merchant can create their own store environment, yet also benefit from the power and consumer appeal of the entire collection.
For consumers, the Epicenter experience will combine the convenience and speed of online and catalog shopping with superb store retailing, creating an innovative consumer experience supported by advanced shopping technology.
marketing@alchempro.com
