Council to confer with specialists to revamp handloom exports
15 May '06
2 min read
To boost export of handloom products in international market the Handloom Export Promotion Council (HEPC) is setting up to rope in international marketing counselors and textile designers.
The council has called for marketing consultants in the US, Canada and European countries to have a long-term consultancy tie-up to endorse Indian handloom products in those countries.
The council is looking for consultants with good contacts in textile trade, particularly in sectors like household textiles, home furnishing textile and dress materials.
Consent of the marketing consultants would be to carry out a thorough market study and come out with a information featuring the business probabilities in those markets and also recommend useful tactics to support export in the targeted countries.
The preferred marketing consultants would also work on accomplishment of all the market promotion measures recognized after the detailed market survey.
This would include organizing buyer-seller amass, trade undertaking and product progress.
HEPC is also looking for textile designers fascinated in working with Indian handloom exporters to promote exports that would cover products like household textiles, home furnishing textiles and dress materials.
The consent of the selected textile designers would be to handle useful product expansion by introducing new designs best suited to the foreign markets and also enter into buy-back provisionswith the foreign shoppers.
According to HEPC officials, “The idea of seeking the help of marketing consultants and textile designers from international markets is to essentially enhance our exports to foreign markets including Australia Europe, , Japan, US and New Zealand."
HEPC is incorporated as a non profit making company under section 25 of the Companies Act, 1956 and governed by the Memorandum and Articles of Association framed by the Council.