People look for luxurious bedrooms and products for their home, and there are regional differences in the kinds of luxury details customers request.
Florida likes lighter fabrics; New Jersey likes cleaner lines and a little heavier fabric. Georgia loves silks and ruffles and the more beads, the more they like it.
There is difference between expensive and moderately priced sheets and people are not pretentious (about thread count), but the 450 and 600 (thread count) sheets just make one want to float on top of your bed.
Reale Letto bed treatments customarily include the duvet cover, a bed skirt and pillows and range in price from $800 to more than $3,500.
Fabrics include silks, brocades, chenilles, cut velvets, jacquards and European-made cottons.
Reale Letto also produces accessories such as wastebaskets and tissue boxes to go with their linen lines, because clients seem to want to do the whole room.