Home breadcru News breadcru Results/Reports breadcru RLJ Credit invests in etailer LuLu*s Fashion Lounge

RLJ Credit invests in etailer LuLu*s Fashion Lounge

16 Aug '14
1 min read

Online retailer of young women's apparel, shoes and accessories, LuLu*s Fashion Lounge has received an investment from RLJ Credit Management, LLC. However, the investment amount was not disclosed by RLJ Credit.

Headquartered in California, LuLu*s has emerged as the online style destination of choice for trendsetters worldwide.

It delivers a superior experience to consumers by curating a unique product assortment that includes the coveted LuLu*s label, emerging new designers and favorite go-to brands.

LuLu*s has leveraged this differentiated merchandising strategy to foster a highly-engaged and loyal customer base.

"We are delighted to support H.I.G. Growth Partners in its partnership with LuLu*s, as it represents a combination of strong, strategic sponsorship and a visionary management team," said Trevoir Gregg, Managing Partner of RLJ Credit.

"Together, we will continue to capitalize on the exceptionally strong growth in the e-commerce apparel category and LuLu*s authentic appeal", he added.

Co-Founder of LuLu*s, Colleen Winter said, "RLJ Credit's investment will provide us the capital and strategic resources necessary to grow the LuLu*s brand and continue to delight and inspire our valued customer base."

Fibre2fashion News Desk - India

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