Tentacles of fashion have not left even the old, who usually keep themselves from cool clothes.
It is estimated that sale of clothing for old people of China will reach RMB400 billion.
Recently, Shanghai Quantai Company has started offering specialized clothing for old people and its sale has reached over RMB20 million. Its tactic is to design and produce the old people's clothing according to their demand, and often introduce new styles.
However, at present, the sale in market is just RMB50 billion. A dealer said that special clothes for old people have been piled up on racks for several years but the stocks have not been sold.
At the same time, some old people said many sizes of clothing were too small, and most styles were out of date.
Fibre2fashion News Desk - China
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