Home breadcru News breadcru Announcement breadcru American retailer J.Jill appoints Courtney O'Connor as CMO

American retailer J.Jill appoints Courtney O'Connor as CMO

25 Jun '25
2 min read
American retailer J.Jill appoints Courtney O'Connor as CMO
Pic: Courtney (Miller) O'Connor/LinkedIn

Insights

  • J.Jill has named Courtney O'Connor as senior vice president and chief merchandising officer, effective June 30, 2025, succeeding Shelley Liebsch.
  • O'Connor brings 20 years of merchandising experience across retail, wholesale, and e-commerce, with leadership roles at Club Monaco, Ralph Lauren, and others.
  • She will focus on enhancing J.Jill's assortment and supporting future growth.
-J.Jill, Inc. (NYSE:JILL) (“J.Jill” or the “Company”) announced that Courtney O'Connor has been appointed to the role of Senior Vice President, Chief Merchandising Officer, effective June 30, 2025. Ms. O’Connor will succeed Shelley Liebsch who will be leaving J.Jill to pursue other opportunities.

“Courtney is a seasoned merchant who brings extensive experience in elevating product assortments to showcase brands’ offerings in a way that best aligns with customer expectations,” commented Mary Ellen Coyne, Chief Executive Officer and President of J.Jill, Inc. “Through thoughtful collaboration she has worked cross functionally to launch new offerings increasing brand visibility and driving sales. As we take steps to enhance the J.Jill assortment and execute toward our next chapter for growth, I am thrilled to have Courtney join the team.”

Ms. O'Connor is a successful merchandising leader with 20 years of experience in the global lifestyle apparel and luxury sectors, specializing in retail, wholesale, and ecommerce. Most recently serving as chief merchandising of?cer at Club Monaco, she successfully supported the launch of new initiatives and the optimization of the company’s production cycle. Previously, she held senior leadership roles at Public Clothing Company and Ralph Lauren, where she managed global merchandising for women's apparel and accessories. Prior to Ralph Lauren, Ms. O’Connor held merchandising and buying roles at J.Crew, Saks Fifth Avenue, and Neiman Marcus.

Ms. Coyne continued, “I want to thank Shelley for her contributions to J.Jill and wish her all the best.”

Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.

ALCHEMPro News Desk (RM)

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