Mahindra Retail is planning to integrate all its ecommerce business on single website Babyoye.com, a portal targeting infants and kids’ products acquired by it this year.
Mahindra Retail is planning to integrate all its ecommerce business on single website Babyoye.com, a portal targeting infants and kids' products #
Momandmeshop.in, which Mahindra Retail currently operates, will cease to exist in the medium term, once it is integrated into Babyoye.com, a news agency reported.
Mahindra Retail is planning to integrate all its ecommerce business on single website Babyoye.com, a portal targeting infants and kids' products #
Simultaneously, the company will also expand its footprint in the brick-and-retail market by opening around 50 Mom & Me stores next fiscal, majority of them through the franchise route.
Mahindra Retail is planning to integrate all its ecommerce business on single website Babyoye.com, a portal targeting infants and kids' products #
At present, Mahindra Retail has 115 Mom & Me stores, which sell a range of maternity and babycare items.
Mahindra Retail is planning to integrate all its ecommerce business on single website Babyoye.com, a portal targeting infants and kids' products #
According to the report, Mahindra Retail is also exploring the option of widening its product range by offering Mom & Me’s maternity wear collection on Babyoye.com.
Mahindra Retail is planning to integrate all its ecommerce business on single website Babyoye.com, a portal targeting infants and kids' products #
Further, it is also planning to have a common loyalty programme for both Babyoye.com and Mom & Me.
Mahindra Retail is planning to integrate all its ecommerce business on single website Babyoye.com, a portal targeting infants and kids' products #
Fibre2fashion News Desk - India
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