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New US tariffs to cost Nike $1 bn this year

Insights

• Nike reported a ** per cent annual revenue drop to $**.* billion, with Q* marking its worst performance in ** years.
• Tariffs now represent a new and meaningful cost headwind, with an estimated $* billion impact.
• Vietnam has overtaken China as Nike's top supplier.
• To offset rising costs, Nike is optimising sourcing and implementing a “surgical increase” in US prices, starting Fall ****.