Everlane has partnered with Bluesign to build on the brand’s transparent values and has put sustainability front and centre of its responsible business. Everlane provides consumers with well-designed, high-quality clothing and accessories at an approachable price point while simultaneously encouraging them to stay informed and educated on product origins.
Partnering with Bluesign is the next direct step towards transparency and trust. Everlane denim is made at the world’s cleanest factory, Saitex, which recycles 98 per cent of its water, runs on alternative energy, and repurposes by-products. Meanwhile, the Clean Silk collection is produced at a leading LEED-certified and Bluesign System Partner factory, where all silk will be dyed and washed with 100 per cent recycled water and 100 per cent renewable energy by 2022. In October 2018, Everlane announced its commitment to eliminating all virgin plastic from its supply chain by 2021, according to a press release by Bluesign.Everlane has partnered with Bluesign to build on the brand's transparent values and has put sustainability front and centre of its responsible business. Everlane provides consumers with well-designed, high-quality clothing and accessories at an approachable price point while simultaneously encouraging them to stay informed and educated on product origins.#
“Everlane is rooted in transparency and we have always been mindful of our impact on the environment through the materials and processes we use. With our recent commitment to eliminating virgin plastic from our supply chain by 2021, we are now even more disciplined about the suppliers with whom we choose to work. Partnering with Bluesign will ensure that we are working with the cleanest materials possible and advancing toward reducing our environmental impact. Together, we can lead the change towards an honest and sustainable supply chain,” Kimberley Smith, general manager of apparel at Everlane said.
“We are honoured to have Everlane join us as a System Partner. I have watched Everlane evolve over the years and am impressed by their practice of radical transparency, which aligns perfectly with the blue way. We are proud they have chosen Bluesign as one of their partners for their sustainability journey,” Jill Dumain, chief executive officer at Bluesign said. (GK)
ALCHEMPro News Desk – India
marketing@alchempro.com
