Rapid progress for T2T Alliance companies

Brand partnerships

Syre, headquartered in Research Triangle Park, North Carolina, has announced new strategic partnerships with the leading brands Gap, Houdini Sportswear and Target as part of its commercial launch.

Syre is establishing its first ‘blueprint’ plant in Cedar Creek, North Carolina, to be operational in 2026 and delivering volumes of up to 10,000 metric tons of circular polyester annually.

It has secured around $100 million in funding following a Series A round and earlier this month outlined details of the recent registration certificate it has obtained to construct a further $1 billion polyester fabric recycling plant in the central Vietnam province of Binh Dinh.

The Vietnam project, designed to have a capacity of up to 250,000 tons per year, is expected to become operational by the end of 2028.

Among Syre backers is leading retail brand H&M, headquartered in Stockholm, Sweden, which now partners with 103 local factories that employ over 86,800 workers in Vietnam, so the location makes sound logistical sense.

“We are thrilled to announce our partnerships with these forward-thinking brands representing different segments and sizes,” says Syre CEO Dennis Nobelius. “They are truly front runners, understanding the need to secure capacity of a scarce future resource. As we embark on the next phase of scaling at speed, we’re confident that these collaborations will not only bolster commercial success but also help redefine the industry and drive the urgent shift towards true circularity.”

Industrial scale Circ Polyester

Meanwhile, following a new strategic agreement, Selenis, headquartered in Portalegre, Portugal, is to toll and polymerise thousands of metric tons of Circ Polyester at industrial scale annually.

This news comes hot on the heels of President Macron’s May announcement of a new €450 million (~$528.13 million) plant in France to be based on the polycotton textile-to-textile recycling technology of Danville, Virginia-headquartered Circ.

The new industrial collaboration will enable Circ to leverage the proven polymerisation infrastructure and technical expertise of Selenis to transform recycled monomers from end-of-life textiles into high-quality Circ Polyester, ready for application across apparel categories including activewear, basics and fashion.

The result is a scalable, circular solution that integrates seamlessly into existing supply chains.

Practical tools

Finally, Circulose, formerly Renewcell, is launching Circulose Forward – a platform of practical tools to help brands seamlessly integrate its cellulose pulp derived from textile waste into their supply chains and products.

Developed with non-profit Canopy, the platform includes the Circulose Material Library, featuring forward priced materials, a forward price calculator and details of the updated Circulose Supplier Network.

“Scaling up next-gen materials is not straightforward,” says Jonatan Janmark, CEO of Circulose. “To enable adoption at scale and at pace, we need to make integration into the supply chains of brands seamless. Circulose Forward is a key initiative aimed at making that happen.”

Bold targets

Recent market research conducted by Syre and McKinsey highlights a 10-12 million tons annual supply-demand gap for textile-to-textile recycled polyester by 2030.

Brands across textile-heavy industries have committed to bold circularity targets and regulations will accelerate demand for circular materials, while also phasing out the established solution for recycled polyester (bottle-to-fibre) which is not circular.

ALCHEMPro News Desk (IL)