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Symbol offers women's retail store 'New Look' for Enterprise Mobility

26 Oct '05
3 min read

Symbol Technologies Inc the Enterprise Mobility Company, and M-Netics, a leading provider of supply chain solutions, announced that New Look, the United Kingdom's third largest women's fashion retailer, has selected an enterprise mobility solution to help improve employee productivity.

New Look's mobility solution, which was rolled out across 530 retail stores, replaces traditional paper-based and manual operations on the store floor, freeing up employees to spend more time with customers. New Look has already equipped its employees with 1,300 Symbol MC3000 mobile handheld computers along with M-Netics' new ISIS suite of mobile software applications to help improve productivity through better stock management and quicker and more accurate price markdowns.

'New Look is delighted with the Symbol enterprise mobility solution that has provided increased productivity for their store staff who can now simply scan an item and find out product availability by size and color instead of searching through the stock room,' said Phil King, Project Manager of New Look. 'Their staff feels that the Symbol MC3000 mobile computer is the best equipment provided to them to do the job.'

Symbol's MC3000 rugged handheld computer is a small, lightweight, ergonomic mobile computer designed to help increase productivity and offers flexibility for in-store and backroom data capture applications.

'The Symbol MC3000 mobile computer is easy to use and ideal for store and stockroom applications that facilitate better inventory management and increased employee productivity,' said Mark Self, vice president of Symbol retail solutions. 'The MC3000 is designed to enable retailers like New Look to gain a competitive advantage through higher levels of customer satisfaction, increased supplier efficiency and greater utilization of resources.'

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