“By combining the expertise of both parties – BASF's innovative product and Tri Ocean's superb marketing network – we believe the partnership will create many synergies,” continued Yam.
The MOOO dyeable polypropylene fiber technology won the prestigious Society of Dyers and Colourists (SDC) Colour Innovation Award 2008 earlier this year. Entries were invited from seven sectors: science and technology, manufacturing and retailing and – for the first time – design, education and media.
“The recognition of the SDC award compliments the willingness of the market to embrace new innovation and we are on the right track to introduce MOOO dyeable polypropylene fiber technology to the market today,” said Yam.
marketing@alchempro.com
