Vision-X Dubai, the 7th Optical and Ophthalmic Exhibition and Conference, a major trade exhibition on designer spectacles and lenses, organised by Dubai World Trade Centre will run in Dubai from 12th to 14th February 2006.
Important brands like Balmain, Kenneth Cole, Marie Claire, Renoma and Lara D will make their debut at the exhibition.
Spectacles and sunglasses are considered major fashion accessories as an add on to a persons individuality.
Products that are bolder in designs and striking colours, with a range of stylish frames are being introduced, said Jean-Philippe Van Hemden from Optivista, Belgium.
Frame innovation in variety of material and colours providing stylish and striking frames for glasses and sunglasses is the main theme in this years exhibition.
Prestige Optique International, one of France's leading specialist in metal and plastic spectacles, including Jean Lempereur, Madison, Karavan and Airline will be welcomed at the show.
Eyewear has transformed from simple spectacles and lens needed for sight correction and support into a glamorous area of high design and fashion.
Vision-X Dubai has also transformed from medical side of optical and ophthalmic products and services, into attracting trade exhibitors and visitors from the fashion market.
Vision-X Dubai Conference from 13 and 14 February 2006 will also be held. It is a major event for world's experts in lenses and eye treatments, sponsored by Rodenstock, and Johnson & Johnson.