“The event is a one-stop platform for sourcing the complete requirements of a wedding and is aimed at meeting the growing demands of today's generation who are keen to retain their traditions and culture while maintaining a modern image and feel during their weddings,” he added.
Mr. Saif Mohammed Al Midfa also commented on the growing Middle East market for wedding related products and services.
“The market is ever expanding and there is tremendous potential for both local as well as international manufacturers and suppliers engaged in this industry. The Perfect Wedding Show is the correct platform for manufacturers and suppliers of wedding related products and services to tap this expanding market,” he said.
A major attraction of the Perfect Wedding Show is the dedicated Asian Wedding Pavilion, which predominantly focuses on the various contemporary trends of Asian traditional weddings and primarily targets the Asian expatriate communities in the GCC region.
The Asian Wedding pavilion has been organised by APEX Creations, an India-based consultancy firm that partners conceptualised events with exhibition organisers in the Middle-East and around the world, and is sponsored by the world's largest matrimonial service provider – Shaadi.com.
Besides exhibiting wedding products and services, the Perfect Wedding Show is also hosting several professionally choreographed daily fashion shows, projecting both contemporary and traditional styles.