As Lakme Fashion Week kicked off in Mumbai, fashion saw quiet a zeal from the leading retailers, all keen to update their collection with latest trends.
Leading among the clientele were CK Tang of Singapore, Saks Fifth Avenue, Taylor, Lord & and Browns of London.
Over 150 domestic customers are also expected to attend this five day event.
According to Designer Narendra Kumar tangible sales will not follow the event immediately as the orders will take atleast 2-3 months to materialize.
Viona Chor, Senior Manager, Merchandising, CK Tang, believes that though the apparels displayed here may appeal to some of the European and American markets, they are too heavy on embellishments to be attractive in markets closer home, like Singapore and Hong Kong.
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