Elsevier Luxury 06: Redefining Boundaries - world of luxury
14 Jul '06
2 min read
The Elsevier Luxury 06: Redefining Boundaries is a two-day event which features keynote speakers, interesting and diverse case studies, research findings and discussions focused on the luxury segment of a broad range of sectors.
Situated opposite Diligentia on the romantic Lange Voorhout, this hotel features rooms fully restyled to their former splendour by the renowned Parisian architect Jacques Garcia. This monumental city palace, built in 1858 for Willem D.A.M. Baron van Brienen van de Groote Lindt en Dortsmunde, serves since 1881 as a hotel.
The rich history of the building is spiced up by the presence of many famous politicians, artists and royalty who stayed here during their visit of The Hague.
We extend invitations to professionals, who originate from luxury companies in fashion, mobility, travel, living, fmcg, finance, real estate and consultancy, to join this first Luxury Congress in the Netherlands to get inspired.
Times are changing, the luxury industry is redefining its boundaries, driven by market forces such as innovative collaborations, growing market share of luxury goods, a change of profile of the luxury goods consumers, a change in their loyalty behavior and the arrival of modern luxury.
Elsevier Luxury 06 Redefining boundaries is relevant, applying to all elements of the supply chain: from product development to reaching the consumer.
The congress - English spoken - will bring top notch speakers and inspiring lectures to give answers on subjects like
- What is luxury in 2006?
- What are the underlying drivers of luxury brands?
- What are the current market developments?
- What are the trends?
- What is the profile of the luxury consumer?
- What is the importance of the Netherlands?
- What is the importance for the Dutch?
With this congress - a think-tank on luxury with insider's looks by top luxury marketeers - we aim to bring a better understanding of the world of luxury to our country.
marketing@alchempro.com
