The next Expo 4.0, comprising three trade fairs - TecStyle Visions, GiveADays and wetec – will be held during March 31-April 2, 2022 in Stuttgart. The event attracts quality visitors with four out of five visitors being involved in purchasing decisions, 87 per cent showing concrete intentions to buy and 84 per cent likely to invest within the next year.
Following the guiding principle "Print. Produce. Promote.", the combined trade fair Expo 4.0 provides the right platform for presentation of machines and technologies for printing processes, decoration technologies for textiles and advertising media, as well as promotion and merchandising, for every stage in the value-added chain.The next Expo 4.0, comprising three trade fairs - TecStyle Visions, GiveADays and wetec – will be held during March 31-April 2, 2022 in Stuttgart. The event attracts quality visitors with four out of five visitors being involved in purchasing decisions, 87 per cent showing concrete intentions to buy and 84 per cent likely to invest within the next year.#
For many years, the quality of its visitors has been a reliable constant at Expo 4.0. Four out of five visitors are involved in purchasing and procurement decisions, 87 per cent have concrete intentions to buy and 84 per cent would like to make an investment within the next year. Every three out of four visitors intend to visit the trade fair again, which highlights the positive synergy effects from the coincidence of the three trade fairs.
The exhibitors find visitors from trade, retail and industry, and benefit from the visitors in the network and the increasing international character of the visitors. The entire line-up of Expo 4.0 in 2020 attracted a total of 12,518 visitors from 50 countries to Stuttgart, 28 per cent of all visitors to Expo 4.0 travelled more than 300 kilometres.
In order to emphasise the clear structure of the trade fair concept of TecStyle Visions, the abbreviation TV was dropped from the previous trade fair name. Forward-looking technologies and the latest textile trends emerged as the pillars of success, in the event held in January 2020. TecStyle Visions boosted its status as a leading European trade fair and industry get-together - 262 exhibitors, including all relevant companies from the exhibition segments textiles and technology, turned Stuttgart into the European industry get-together for the textile decoration industry. There were 126 exhibitors from 21 countries. The top five countries present at the event were Germany, Great Britain, Spain, Poland and Italy.
The topics such as sustainability, customising and digitisation have been on the agenda at the trade fair for years. The constantly changing shopping worlds will come into focus for the trade fair in 2022 both in the training offer and in the exhibition area. The trade fair team is already in talks with partners and associations.
As an industry get-together for the advertising technology community in southern Germany, wetec provides a complete overview for advertising technology, digital printing, signage and digital signage. Apart from the large product range, sampling new products and exchange of information and ideas are important pillars of the trade fair concept. The fair is appreciated not only in southern Germany, but it also sees visitors from Switzerland and Austria. In 2020, exhibitors at wetec came from 15 countries to Stuttgart. The radiance to the entire DACH region and the neighbouring European countries will be further expanded and strengthened for the upcoming event in 2022.
In 2022, GiveADays will focus entirely on addressing the visitor groups marketing decision-makers and purchasers from industry, as well as agencies and creative minds. It positions itself clearly as "the leading advertising trade fair in the south" for the economy in southern Germany. The trade fair offers the entire range of advertising media and products, as well as the high-quality decoration and customising of the advertising products. The thematic overlap with the area of textile decoration at TecStyle Visions ensures good synergy effects for the visitors.
ALCHEMPro News Desk (SV)
marketing@alchempro.com
