Visitors to the Roland DGA booth were able to print images from their smartphones directly onto notebooks or tote bags using Roland's cotodesign app and a VersaUV LEF-300 flatbed printer or VersaStudio BT-12 direct-to-garment printer, respectively. This gave show-goers the opportunity to get familiar with the company's cutting-edge technologies by producing uniquely decorated items they could take home from the show. In all, Roland booth visitors created over 1,500 personalised items over the course of the event, said Roland DGA in a media statement.
"Having our flatbed printer and five direct-to-garment printers in the booth, along with our cotodesign app, gave a large number of attendees the chance to get up close and personal with our technology," said Roland DGA application specialist Kevin Rosen. "Attendees were amazed at how simple our devices are to operate, and how they make customising practically anything easier than ever."
The VersaStudio BT-12 direct-to-garment printer makes printing directly on cotton-based shirts and accessories easy, efficient and cost-effective. With the BT-12, users can print full colour graphics on t-shirts, tote bags, interior décor items, and more. Its small footprint and attractive pricing allow individuals and businesses to personalise products with a low initial investment and in locations where space may be limited, such as retail shops, kiosks, gift stores, tourist destinations, and special event venues.
In addition to showcasing the LEF-300 and BT-12, Roland DGA also displayed its MDX-540 benchtop CNC mill and BN-20 desktop inkjet printer/cutter at Siggraph 2019.
Roland DGA Corporation serves North and South America as the marketing, sales, distribution and service arm for Roland DG Corporation. Founded in 1981 and listed on the Tokyo Stock Exchange, Roland DG of Hamamatsu, Japan is a worldwide leader in wide-format inkjet printers for the sign, apparel, textile, personalisation and vehicle graphics markets; engravers for awards, giftware and ADA signage; photo impact printers for direct part marking; and 3D printers and CNC milling machines for the dental CAD/CAM, rapid prototyping, part manufacturing and medical industries. (PC)
ALCHEMPro News Desk – India
Receive daily prices and market insights straight to your inbox. Subscribe to AlchemPro Weekly!