CHIC China international fashion fair will host 1,365 national and international exhibitors from 16 countries from March 12-14, 2019. It will be held at 117,200 square metres of exhibition space at the National exhibition and convention centre in Shanghai. It is recognised as the promoter and partner of the Chinese fashion industry and market development.
The designer section Impulses is fully booked, CHIC-TAILORING celebrates its premiere at the upcoming CHIC and presents high-quality bespoke collections; GREEN FASHION is a key topic at the fair, with more and more manufacturers presenting sustainable collections in all segments of CHIC. In particular, the manufacturers of baby and children’s clothing are expanding their ecological offer to meet the consumer demand such as CHIC-KIDZ exhibitor Grass And Wood Dyeing Alliance that is famous for its environmental dye technique offering healthy clothing for the cherished youngest generation. CHIC-KIDZ will also be presented for the first time as a separate section at CHIC as show-in show.CHIC China international fashion fair will host 1,365 national and international exhibitors from 16 countries from March 12-14, 2019. It will be held at 117,200 square metres of exhibition space at the National exhibition and convention centre in Shanghai. It is recognised as the promoter and partner of the Chinese fashion industry and market development.#
In five halls, North hall and halls 1 to 4, more than 1,300 exhibitors at CHIC will present themselves in dedicated areas: Urban View, New Look, Heritage, Impulses, Fashion Journey, Superior Factory, Secret Stars, Shanghai Bag, and Future Link as well as the five shows-in-show, CHIC-Young Blood, CHIC-KIDZ, CHIC-TAILORING, Preview in China, and PH-Value.
The Italian pavilion will present 23 Italian brands of garments, bags, shoes, and accessories: In addition, Calpierre, Eddydaniele, Evaluna, Di Franco, Duedi’, Leble’, and Raffaele D’amelio participate as individual exhibitors in a separate area. As part of the foreign trade fair programme of the Federal Ministry for Economic Affairs and Energy, carried out by Messe Düsseldorf, the German companies will present themselves under the roof ‘Made in Germany’, for the first time with Vocier, exclusive travel baggage solutions for business travellers, and menswear label Fynch-Hatton.
Impulses, the design division of CHIC, occupies the entire Northern entrance hall with young talents such as Eva Xu, Haofei Guo, Liying Jiang, Yuhao who have already caused a sensation on an international level. Yichao Zhang was named one of China’s top ten designers. Menswear segment Urban View registers a growing number of exhibitors, 185 brands in total.
In the special exhibition area China Fashion Customisation Exhibition representative companies such as Evo Pai Te, Long Sheng, Matthew Perry, Jayne, and Micro will present themselves. For the first time more than 70 bespoke manufacturers will be exhibiting at CHIC in hall 3 including KuteSmart, DEEL KALL, Iwode, Longsailing, Dongting, SEAT, Saints Crocodile. Shirts will be presented by Tianchi, Paisley, Beikeman.
The new show-in-show CHIC-KIDZ will also be celebrating its premiere at the trade fair. The launch in March will see more than 50 exhibitors and brands. CHIC-Young Blood show-in-show is the platform for well-known Asian streetwear labels. Wookong, Pace, Jelly Lin, Coffee, CRUCIAL among a total of 61 brands use CHIC as an essential marketing platform.
Over 130 exhibitors will present the whole Heritage range: leather, fur and downwear. National group holdings from Xinji, Tongxiang, and Yuyao occupy the largest areas of hall 1. Future Link exhibitors like Brother, Bailian, Amiou, Ziri, Qi Zhirui, Pumpkin Technology, Le Baobao, Lichuan Audio, Guangzhou Changlong show innovative business solutions for the textile industry, from software technology to smart wear, logistics, intelligent printing.
CHIC Talk provides visitors and exhibitors with expert speeches and seminars on the state of technology in the fashion business. CHIC Shows stage the latest fashion trends from Lishow Womenswear Original Design Release Show to 2019 Dalang Cup China Women’s Fashion Design Contest and Yinji Fashion Show by Zhengzhou Yinji Department Store to the Overseas Brands Joint Release Show presenting the international design at CHIC.
The organisers of CHIC offer the international participants an extensive visitor marketing program for an efficient market entry. It ranges from a match-making in the run-up to the event in which a selected clientele of approximately 50,000 contacts are informed with detailed information about the brands at CHIC; visitors can arrange appointments with manufacturers beforehand via the homepage of the trade show; the CHIC App allows visitors to obtain targeted information about the fair offer on site. (GK)
ALCHEMPro News Desk – India
marketing@alchempro.com
