India's AMA Herbal to participate in Bangladesh Denim Expo this month

After a two-year break, the expo will be reopening its doors to showcase an international exposition dedicated to promoting Bangladesh’s denim. The expo will have 79 exhibitors from across the world, who will bring their latest fabrics, garments, threads, machinery, finishing equipment, and accessories to the event. Over 7,000 visitors are expected to attend the event. The theme of this year's show is ‘Beyond Business’, a topic that will highlight the next steps for industry leaders in achieving success while providing long-term solutions.

“Bangladesh Denim Expo has solidified itself as a much-awaited event in the international denim calendar. AMA Herbal is enthralled to be a part of this global event where it will showcase its sustainable benchmarks achieved in the form of the exclusive process of textile dyeing with its natural dyes,” Yawer Ali Shah, co-founder and CEO, AMA Herbal, told Fibre2Fashion.

AMA Herbal has made a breakthrough in the dyeing sector by presenting Bio Indigo dye with Life Cycle Analysis (LCA) for the first time. LCA is a scientific, analytic approach in calculating benefits that brands can get on sustainable balance sheet by just switching to Bio Indigo in denim production.

ALCHEMPro News Desk (KD)