“When it came to brainstorming our 2020 theme and direction, the first thing that sprung to mind was community. With a new decade approaching, we wanted to bring our focus back to the faces behind the brands, collections, stores and build on their stories. The new Neighbourhoods will reflect that community and our Moda manifesto which positions fashion as an outlet of self-expression and a sense of belonging – a community of individuals collaborating, innovating and inspiring one another,” said Adam Gough, event director of Moda.
Moda Woman has become a key platform in the buying calendar, providing a hub for womenswear buyers and brands to meet, network and discover. The Moda Woman neighbourhood will host everything from occasion-wear to everyday diffusion lines.
An outfit isn’t complete without the right accessories, and a community isn’t complete without a few neighbourhoods. Sitting alongside Moda Woman, Moda Accessories will bring everything together with UK and international brands offering an option for every buyer.
Hosting the largest line-up of men’s, women’s and children’s footwear collections in the UK, Moda Footwear is the place to meet some of the biggest names in the sector. Specialist footwear buyers and brands from the UK and around the world unite the industry at a must-attend meeting place, facilitating business and forging lasting relationships. Within the neighbourhood, there will be the dedicated Little Soles space for kid’s footwear, and a Men’s Boutique highlighting the premium offerings in men’s footwear.
Celebrating its official launch in 2020, Moda Footwear Sourcing will bring the entire footwear supply chain under one roof.
The heart of UK fashion, Moda is the key meeting place for mainstream fashion, delivering a high quality and cost-effective platform for mid-market brands and ensuring a commercially viable and convenient buying environment for retailers across the UK and Ireland. Bringing together over 1,200 collections under one roof at the NEC Birmingham, to deliver the complete season's overview to over 9,000 fashion buyers, the show also brings fashion to life on 16 catwalk shows throughout the three days to inspire buyers and sell brands, alongside a comprehensive retail-focused seminar programme, interactive workshops and networking events. Moda is a Hyve Group plc event.
ALCHEMPro News Desk (PC)
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