Neonyt Germany to focus on sustainable cross-sector community

The new Neonyt Lab will enable visitors to discover sustainable sourcing and processing, learn about the preliminary stages of textile production, see and feel finished fashion collections up close and also purchase them directly. Under the claim ‘New patterns’, innovative formats will be open to the entire sustainable cross-sector community, industry newcomers and anyone else who is interested, the organiser said in a press release.

In a central location in Frankfurt am Main, Neonyt – as a progressive trend platform and the most important meeting place for the sustainable fashion and textiles industry – will also be presenting the topic of sustainability to end consumers. The community can expect three inspiring days with a wide-ranging programme: fashion show, D2C trade show, conference and showcases, content creator event and networking space – the new Neonyt Lab invites brands, consumers, buyers, designers, trendsetters and fashion enthusiasts to inform themselves and exchange ideas on the most pressing topic of our time.

“In the last few years, we have attracted a lot of interest from end consumers,” said Bettina Bär, show director of Neonyt. “We strive to constantly develop and improve and want to ensure that our formats encourage a knowledge transfer and exchange of ideas centred around the overarching sustainability within the most diverse of target groups. That is why we are opening up our community even more to end consumers and taking the cross-sector relevance of Neonyt to the next level.”

Coinciding with the Neonyt Lab, big industry names from all segments of the global textile value chain will be getting together in Frankfurt am Main, taking place simultaneously for the first time, the trade fair trio consisting of Heimtextil Summer Edition (the leading international trade fair for home and contract textiles), Techtextil (the leading international trade fair for technical textiles and nonwovens) and Texprocess (the leading international trade fair for the processing of textile and flexible materials) will bundle creativity, high-tech, variety and expertise.

In conjunction, the trade shows, established conference formats and community events of Neonyt will present the entire bandwidth of textile possibilities – from the fibre to recycling. “We are welcoming the entire industry to our home city with our wide-ranging portfolio,” said Olaf Schmidt, vice president of Textiles & Textile Technologies. “We are covering all elements of the supply chain and every aspect of the market: research, development, yarns, fabrics, fashion, contract manufacturing, home and household textiles, technical textiles, new digital solutions and processing technologies. This is unique worldwide and offers exchange on all relevant levels.”

With creative and decentralised approaches as well as an internationalisation of the format, Neonyt as the most important hub of the sustainable textile and fashion industry will drive the exchange of the sustainability community worldwide and offer brands a profitable, innovative platform with even greater reach in the future.

ALCHEMPro News Desk (RR)